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Ever see those Facebook Messenger chat bots pop up and wondered how to make one of your own? Buckle up because this is the right video for you!
Messenger bots are essentially artificial intelligence. They interact with people and change their responses and actions based on the person’s reply.
Now, all of this is built into a campaign – for the sake of this, let’s say we’re doing a webinar for a product launch. Inside a campaign is a sequence, and once a person subscribes to a sequence, that’s when the messenger bot goes out to do its thing.
A sequence has three parts: a trigger, its content, and a goal. There are tons of different triggers: buttons, comments, checkboxes, URLs, and my favorite one: Messenger Referral URL trigger.
Once we have the trigger set up, anyone who hits the link starts up the chat bot and starts interacting with them. Set up the content you want the bot to say, a button that they could use to response, and an action for when the button is pressed!
What’s cool is depending on the person’s response, you can tag them and end the sequence, OR add more bot messages if they failed to hit the goal (which you can edit and cater to them – even ending the sequence then and there if they request for you to stop).
And one cool thing here is once someone interacts with your bot that person is now subscribed to your bot and you can just message them when you need to!
If you have any questions please feel free to leave a comment down below (I reply to all of them, yes, even the mean ones!) or message me through the email attached. Thank you!
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